Five Star Bank Signs on as New Title Sponsor of Party in the Park

Five Star Bank, which offers a wide range of consumer and commercial banking services in 50-plus offices in Western and Central New York State, has signed on as the new title sponsor of Rochester’s summer concert series, Party in the Park, inking a three-year agreement. The event is now called the Five Star Bank Party in the Park.

Joe Dugan, Senior VP and Chief Experience & Go to Market Officer for Five Star Bank, said, “We are pleased to sponsor this long-running and popular summer music series that has been a Rochester favorite for 23 years. Party in the Park is in our regional administrative center's back yard. We’re proud to support this event that brings the community together during the summer to enjoy great music in our City’s center.“

Jeff Springut, owner of Rochester Events and the Springut Group, the producer of Five Star Bank Party in the Park said, “We are really pleased to grow our relationship with Five Star Bank as we welcome them as the Title Sponsor of Party In The Park. With their support we will not only be able to continue to bring great music to downtown Rochester, but additionally, through their efforts and commitment, be able to help improve the quality of life for those living in the City and Western NY."

Five Star Bank Party in the Park is hosted by the City of Rochester and held every Thursday for nine weeks from June 6 through August 8 (except July 4) from 5 to 10 p.m. in the Dr. Martin Luther King Memorial Park at 353 Court St., Rochester. For ticket and concert information see: www.rochesterevents.com/party-in-the-park/lineup.

Five Star Bank Offers Fun Experiences for Fans at This Year’s Party in the Park

  • Five Star Photo Booth where fans can have their photos taken and get a free print.

  • Enter to be part of an exclusive meet and greet experience with the artists performing at this summer’s series. Stop by the Five Star Bank booth to sign up and for more information.

  • Visit the Five Star Bank Booth and Help Put Progress in Action! Donations are being accepted at the booth for Five Star’s new grassroots initiative, Progress in Action. The program gives people the opportunity to donate to a special fund managed by the United Way to help low-income families in economically vulnerable neighborhoods, one block at a time. Five Star Bank will match every dollar donated to the program in 2019, up to $50,000. The more funds raised the more help can be provided to our neighbors. Neighborhood residents will be determining what they feel is most important and apply for grants through the United Way. For more information, and how to donate and apply for grants see https://www.five-starbank.com/progress-in-action

While this is the first year as title sponsor for Party in the Park, Five Star Bank was a sponsor of the event last year. The Bank has demonstrated a growing support for events in Western NY that enrich quality of life for residents and showcase unique destinations. In Rochester, Five Star Bank is the presenting sponsor of the Lilac Festival, and the founding presenting sponsor of Roc Holiday Village. In Buffalo, Five Star Bank sponsors the new Outer Harbor Buffalo Community Engagement Program, is the DJ Live Sponsor for the Canalside Live Concert Series, and is the presenting sponsor of the Downtown Christmas Tree Lighting. It also supports the Naples Grape Festival and Cuba Garlic Festival, among many others. For more information on Five Star Bank's community involvement see: www.five-starbank.com/about/community-involvement.